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“Don’t Go out of Your Way To Ignore Caitlin Clark”: WNBA’s Treatment of the Fever Star Draws Strong Appeal From Ex-ESPN Host

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Updated Sep 17, 6:12 PM ET

The WNBA has spent years trying to build its audience since its inception in 1996, but in 2024, Caitlin Clark brought a level of attention few could have predicted. Her arrival changed the conversation around the sport, from television audiences to attendance and the broader interest surrounding WNBA games.

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