EuroLeague's Hire Of Former NBA Exec Chus Bueno As CEO Fuels Optimism Over NBA Merger
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EuroLeague's Hire Of Former NBA Exec Chus Bueno As CEO Fuels Optimism Over NBA Merger
The EuroLeague's appointment of Chus Bueno as its new CEO has generated fresh optimism among league sources that the NBA and EuroLeague can reach a collaborative arrangement rather than compete directly against one another in Europe. Bueno is a former NBA executive who worked on league development initiatives across Europe, Africa and the Middle East. The shift in sentiment coincides with NBA Commissioner Adam Silver's most direct public statement yet on the league's preferred approach to Eur...
Publisher:RealGM
Lead articleArticle published:Latest On NBA Europe
Final bids for the NBA’s proposed European league, known as NBA Europe, are due at the end of March. But it certainly sounds like the NBA doesn’t want to be in direct competition with the EuroLeague, whose new CEO, Chus Bueno, previously worked for the NBA. Bueno spent 12 years with the NBA as vice […]
Publisher:Hoops RumorsArticle published:
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